A recent phenomenon practiced by a number of successful businesses, but almost unknown at colleges and universities, is the creation of a position known as chief listening officer (CLO). The CLO is responsible for monitoring what people say about the company on social media so that complaints can readily be addressed and new trends can be capitalized on.
Why We Need to Fight for Our Students: The Example of Stephanie Land
It is a commonplace to say that our campuses need to be “student centered.” That we need to “meet students where they are” and recognize that our students are less