Traditionally, colleges used a similar mix of marketing tools and techniques to attract new students. The typical approach included: a high-quality set of recruitment brochures on select programs of study; a college catalog that was attractive and easy to navigate; a local community reputation fostered by years of publicity; a group of sought-after academic programs with distinctive reputations in a select few areas; accreditations; and active and loyal alumni bases.
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Supporting Faculty and Staff Mental Health and Well-Being: Community, Connection, and Balance
Last month, I introduced the U.S. Surgeon General’s Framework for Workplace Mental Health & Well-Being. The framework was created to start deeper conversations about change and well-being in the workplace